We all know there’s a lot of hype and topic-of-the-week talk when it comes to sales. As a salesperson or a business, what’s trending this week, is something we hear often.
Who cares! You can use your run-of-the-mill routine or current business tactics, BUT with a few EXTRAS and additions that work FOR you to take your sales to the next level. These tips can be useful for anybody in business, and especially sales.
Something old, Something new: Ed Catmull, President of Disney’s successful Pixar animation studios, uses a tried and true formula. Blend something you know works with something a little bit out there, or not so obvious. This tactic can be successful simply because it blends something high risk with something low risk and if you blend it well, it’s magic.
Do what you know…already: It may sound safe, but using your personal skill set or business approach to shine is always best in making sales. If your absolute strong suit is your knowledge about your product, use what you got. We’ve all seen somebody trying to pretend to be something they’re not or selling something they’re not convinced about. Find your point of confidence and run with it.
Go big: Look at the giants for inspiration. You may not want to be Amazon or Nordstrom, but they have some of the most amazing reports of excellent service that it proves worth paying attention to what they’re doing to get those reviews. First, have a way for your clients to post comments or reviews. You can learn a lot just with this and it really takes advantage of the Internet way of doing business. Feedback, feedback, feedback! Being concerned about your clients’ satisfaction is good business in itself.
Happy Business To You…