Automatic contract renewals have become somewhat of an issue in the telecom industry. The client and/or Telecom Agent forgets when the contract renews. The main way to avoid this is to be preventative and proactive in the first place. It’s important for agents to stay on top of this and mark their calendars in such a way that they’re ensured to not forget. It’s really about taking responsibility before it becomes an issue. There aren’t many laws in place addressing this situation either.
As an Agent, you have to realize your clients are depending on you to shop the best deals, shop for applicable new technology for their business, etc so it is in the best interest of an agent to be be aware of your clients’ contracts. This is good customer service. The only way to provide them with better, newer services, possibly more cost effective as well, is to be aware of reminding them about their auto-renewal contracts.
The bottom line is until there are laws and state regulations addressing this issue, one really doesn’t know how each case will be handled in court and from state to state and case to case. This is good reminder for all of us.
Sources:Ben Bronston, Telecom Lawyer “What Agents can Do About Automatic Contract Renewals”. May 2011, www.channelpartnersonline.com
